Adobe Campaign Implementation
Multichannel marketing
Campaign management: Manage multiple data sources to create more specific audience segments and implement your campaigns with drag and drop functionality.
Campaign reporting: Generate valuable reports to gain relevant insights from your campaigns, evaluate metrics based on your established KPIs such as reach, traffic, clicks, conversions, and export the data to Adobe Analytics for better understanding.
Offer management: You can customize offers based on customer attributes and characteristics, such as customer lifetime value or loyalty program score.
Mobile marketing: Push notification campaigns, email sending, and app design for integration with Campaign through the SDK.
Customer Journeys
Adobe Campaign
It integrates with the Adobe Experience Cloud product suite to add valuable insights, audience segment analysis, and personalization to the multichannel campaigns you have created.